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The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth Book
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The Startup Way : Paperback : Penguin Books Ltd : 9780241197264 : : 17 Oct 2017 : The follow-up to bestselling business bible THE LEAN START UP -taking the startup revolution to all organisations. Ries has been working with giant firms like General Electric and Toyota to help them to spur growth and produce products and services that customers want. In THE STARTUP WAY he shares his insights, stories and practices, delivering a critical toolkit to solve all business challenges.
- 0241197260
- 9780241197264
- Eric Ries
- 17 October 2017
- Portfolio Penguin
- Paperback (Book)
- 400
- 01
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