The Long Tail: How Endless Choice is Creating Unlimited Demand Book + PRICE WATCH * Amazon pricing is not included in price watch

The Long Tail: How Endless Choice is Creating Unlimited Demand Book

Brilliant book, 2006 first edition hardback copy with excellent content offering great insight into the next generation of internet revolution & opportunity, fast dispatch, UK SELLERRead More

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  • Blackwell

    Shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve - but in what used to be regarded as misses - the endlessly long tail of that same curve. This book demonstrates how long tail economics...

  • 184413850X
  • 9781844138500
  • Chris Anderson
  • 6 July 2006
  • Random House Business Books
  • Hardcover (Book)
  • 256
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