The Digital Enterprise: How to Reshape Your Business for a Connected World (Harvard Business Review Book Series) Book + PRICE WATCH * Amazon pricing is not included in price watch

The Digital Enterprise: How to Reshape Your Business for a Connected World (Harvard Business Review Book Series) Book

What business owner or manager isn't constantly wondering how the onset of the Internet Age will impact them in the months and years to come? The Digital Enterprise, a collection of perceptive articles on various aspects of the technological revolution originally published in the Harvard Business Review, provides an insightful base of information that these leaders can use to help sort out the possibilities and prepare for the challenges ahead. Edited by the Review's executive editor, Nicholas G Carr, it "explores the form and economics of the new digital infrastructure and considers its influence over the day-to-day decisions executives and entrepreneurs need to make" through writings of such authoritative sources as John Hagel III, Adrian J Slywotzky, Gary Hamel and some 18 others. Divided into three parts, it offers a close look at ways technology is Remodelling Business (including "how the value chain is constructed, how individual companies determine their positioning and scope, and how interactions between companies are carried out"); Remaking Markets (by "altering the buying process, both in consumer and in business-to-business markets"); and Reimagining Management (through "operational implications of the Internet and ... practical advice on how to organise and motivate people"). Individually, the 13 articles cover the current spectrum of thought on the Internet and business. Collectively, they offer as astute a picture of the overall relationship and where it might be headed as today's curious business person is likely to find. --Howard RothmanRead More

from£26.98 | RRP: £18.99
* Excludes Voucher Code Discount Also available Used from £6.16
  • 1578515580
  • 9781578515585
  • Nicholas G. Carr
  • 4 June 2001
  • Harvard Business School Press
  • Hardcover (Book)
  • 249
  • illustrated edition
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