The Art of Looking Sideways Book + PRICE WATCH * Amazon pricing is not included in price watch

The Art of Looking Sideways Book

Alan Fletcher's The Art of Looking Sideways is an absolutely extraordinary and inexhaustible "guide to visual awareness", a virtually indescribable concoction of anecdotes, quotes, images and bizarre facts that offers a wonderfully twisted vision of the chaos of modern life. Fletcher is a renowned designer and art director and the joy of The Art of Looking Sideways lies in its beautiful design. Loosely arranged in 72 chapters with titles like "Colour", "Noise", "Chance", "Camouflage" and "Handedness", Fletcher's book, which he describes as "a journey without a destination", is "a collection of shards" that captures the sensory overload of a world that simply contains too much information. In one typical section, entitled "Civilization", the reader encounters six Polish flags designed to represent the world, a photograph of an anthropomorphic hand bag, Buzz Aldrin's bootprint on the moon, drawings of Stone Age pebbles, a painting of "Ireland--as seen from Wales" and a dizzying array of quotations and snippets of information, including the wise words of Marcus Aurelius, Stephen Jay and Gandhi's comment, "Western civilization? I think it would be a good idea". Fletcher's mastery of design mixes type, space, fonts, alphabets, colour and layout combined with a "jackdaw" eye for the strange and profound to produce a stunning book that cannot be read, but only experienced. --Jerry Brotton Read More

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  • Amazon

    Describing himself as a 'visual jackdaw', master designer Alan Fletcher has spent a lifetime collecting images, useless information, quotations and scraps that take his fancy. This work distills this collection into a quirky and entertaining feast for the eyes and the mind.

  • Play

    Describing himself as a "visual jackdaw" master designer Alan Fletcher has spent a lifetime collecting images useless information quotations and scraps that take his fancy. This work distils this collection into a quirky and entertaining feast for the eyes and the mind. Loosely arranged in 72 "chapters" the book explores the workings of the eye the hand and the brain.

  • ASDA

    Describing himself as a visual jackdaw master designer Alan Fletcher has spent a lifetime collecting images useless information quotations and scraps that take his fancy. This work distills this collection into a quirky and entertaining feast for the eyes and the mind.

  • Blackwell

    Images, ideas, quotations, jokes, reflections, and scraps of useless information are distilled into a quirky entertaining feast for the eye and the mind. Loosely arranged in 72 chapters, this book explores such subjects as perception, illusion...

  • BookDepository

    The Art of Looking Sideways : Hardback : Phaidon Press Ltd : 9780714834498 : 0714834491 : 20 Aug 2001 : A lifetime of reflection and observation by master designer Alan Fletcher.

  • 0714834491
  • 9780714834498
  • Alan Fletcher
  • 30 June 2001
  • Phaidon Press Ltd
  • Hardcover (Book)
  • 534
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