Strategic Management for Travel and Tourism Book + PRICE WATCH * Amazon pricing is not included in price watch

Strategic Management for Travel and Tourism Book

Intended for students studying travel and tourism this work brings theory to life by using industry-based case studies. It features international case studies from large-scale businesses such as Airtours MyTravel and South West Airlines. It also covers the strategic issues affecting the industry such as cruising and 'all-inclusive' holidays.Read More

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  • Blackwell

    Strategic Management for Travel and Tourism is the must-have text for students studying travel and tourism. It brings theory to life by using industry-based case studies, and in doing so, speaks the language of the Travel and Tourism student.

  • Pickabook

    Nigel Evans, David Campbell, George Stonehouse

  • 0750648546
  • 9780750648547
  • Nigel Evans, David Campbell, George Stonehouse
  • 2 December 2002
  • A Butterworth-Heinemann Title
  • Paperback (Book)
  • 420
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