Segmentation Strategies for Hospitality Managers: Target Marketing for Competitive Advantage Book + PRICE WATCH * Amazon pricing is not included in price watch

Segmentation Strategies for Hospitality Managers: Target Marketing for Competitive Advantage Book

Intoductory to intermediate level hospitality managers and students are provided with easy-to-follow explanations and effective learning exercises that will help them grasp segmentation concepts and strategies quickly. Unlike other hospitality...Read More

from£83.68 | RRP: £36.99
* Excludes Voucher Code Discount Also available Used from £5.12
  • 0789022176
  • 9780789022172
  • Ron Morritt
  • 6 December 2006
  • Haworth Press Inc
  • Paperback (Book)
  • 252
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