Partnering with SAP Vol. 1. Business Models for Software Companies Book

SAP is a very fast growing marketplace with more than 48,000 customers in 120 countries. SAP plans to aggressively grow its customer base to 100,000 by 2010. Partners are already generating billions of dollars in revenues. The question is: How can you leverage SAP for your business? This book provides answers and gives interested readers an overview of the multiple options to partner with SAP. ------ "The SAP Partnering Handbook is an excellent starting point for anybody in the software industry who wants to leverage the huge SAP ecosystem for their strategic growth plans and learn how to partner with SAP." Franz Baljer / President of the International Association for SAP Partners (IA4SP) ------ "This book is a must read for those wanting to invest in a partnership with SAP. It not only provides a very good overview of the various partner programs but also provides guidelines on how to leverage them for your own benefit." Paul Jozefak / Venture Capitalist at Neuhaus Partners and formerly at SAP Ventures -------------------------------------------------------------------------------- About the Authors: This book was written by a small team of seasoned SAP partnership experts and business development experts at Synomic, a boutique management consultancy with a focus on the SAP ecosystem and software start-ups. The founder of Synomic is Ralf Meyer, who has more than 25 years of experience in the Enterprise Software industry and who has a successful management track record at both SAP AG and international SAP software partners. Consulting services provided by Synomic include: - Alliance Management Consulting - Business & Corporate Development Consulting - Go-To-Market Services Ralf is also a co-founder and active member of the International Association for SAP Partners e.V. (IA4SP), based in Walldorf /Germany. You can e-mail the authors at partnerbook@synomic.com Further information on Synomic can be found at www.synomic.com Information on IA4SP can be found at www.ia4sp.orgRead More