Marketing for the Voluntary Sector: A Practical Guide for Charities and Non-government Organizations (Marketing in Action) Book + PRICE WATCH * Amazon pricing is not included in price watch

Marketing for the Voluntary Sector: A Practical Guide for Charities and Non-government Organizations (Marketing in Action) Book

This book addresses all the essential elements involved in marketing a voluntary organization to its customers and how it differs form marketing to consumers or business-to-business. Marketing and fundraising staff in any nonprofit will learn the different techniques for reaching clients, donors, politicians and influence leaders Read More

from£15.99 | RRP: £15.99
* Excludes Voucher Code Discount Also available Used from £3.25
  • 0749432500
  • 9780749432508
  • Paula Keaveney, Michael Kaufmann
  • 1 May 2001
  • Kogan Page Ltd
  • Paperback (Book)
  • 192
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