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Marketing: The Core w/OLC and Premium Content: WITH OLC AND Premium Content Book
Covers the essentials of marketing. Marketing: The Core, 2/E by Kerin, Berkowitz, Hartley, and Rudelius continues the tradition of cutting-edge content and student-friendliness set by Marketing 8/E, but in a shorter, more accessible package.Read More
from£29.35 | RRP: * Excludes Voucher Code Discount Also available Used from £6.16
- 007110772X
- 9780071107723
- Roger A. Kerin, Steven W. Hartley, William Rudelius
- 1 April 2006
- McGraw-Hill Higher Education
- Paperback (Book)
- 2
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