Marketing: A complete guide in pictures Book + PRICE WATCH * Amazon pricing is not included in price watch

Marketing: A complete guide in pictures Book

Using full colour cartoons, packed with ideas and examples, this second edition for managers is also an introduction to the subject and a learning tool for the key concepts in Marketing.Read More

from£28.33 | RRP: £19.99
* Excludes Voucher Code Discount Also available Used from £2.65
  • Blackwell

    Successful executives know that marketing as a process and an orientation is a necessity for understanding where to go and how to get there - it is not difficult to spot organizations that have not adopted a marketing approach. So that managers...

  • 0750661984
  • 9780750661980
  • Malcolm McDonald, Peter Morris
  • 3 July 2004
  • A Butterworth-Heinemann Title
  • Paperback (Book)
  • 168
  • 2
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