Competitive Advantage Book + PRICE WATCH * Amazon pricing is not included in price watch

Competitive Advantage Book

Porter's value chain enables managers to isolate the underlying sources of buyer value that will command a premium price, and the reasons why one product or service substitutes for another. He shows how competitive advantage lies in activities and in the way they relate to each other, to supplier activities, and to customer activities.Read More

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  • BookDepository

    Competitive Advantage : Paperback : Simon & Schuster : 9780743260879 : : 01 Jul 2004 : The essential complement to the pathbreaking book COMPETITIVE STRATEGY, Michael E. Porter's COMPETITIVE ADVANTAGE explores the underpinnings of competitive advantage in the individual firm.

  • Foyles

    The essential complement to the pathbreaking book COMPETITIVE STRATEGY, Michael E. Porter's COMPETITIVE ADVANTAGE explores the underpinnings of competitive advantage ...

  • 0743260872
  • 9780743260879
  • Michael E. Porter
  • 19 January 2004
  • Free Press
  • Paperback (Book)
  • 576
  • New edition
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