Seeking Customers ( + PRICE WATCH * Amazon pricing is not included in price watch

Seeking Customers ("Harvard Business Review" Paperback) Book

Explores major changes in the process of identifying and attracting profitable customers, bringing new clarity to the critical relationships among selling, understanding customers, sales force management, distribution, pricing, marketing, and above all, account selection. Contents include building channels of communication; understanding your prospects and customers; closing the sale and opening the relationship; and more.Read More

from£N/A | RRP: £20.99
* Excludes Voucher Code Discount Also available Used from £N/A
  • 0875843328
  • 9780875843322
  • John J. Sviokla, Benson P. Shapiro
  • 30 April 1993
  • Harvard Business School Press
  • Hardcover (Book)
  • 368
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