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Flipnosis: The Art of Split-Second Persuasion Book
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From the malign but fascinating powers of psychopaths serial killers and con men to the political genius of Winston Churchill - via the grandmasters of martial arts Buddhist monks magicians advertisers salesmen CEOs and frogs that mug each other - this book explores what science can teach us about the techniques of persuasion.
- Kevin Dutton
- 6 May 2010
- William Heinemann Ltd
- Paperback (Book)
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